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About Beyond Goat Digital

How It All Started

After working in marketing for many years, I finally realised that when I joined a top creative agency, I bloody knew what I was doing regarding digital marketing! (imposter syndrome can be a bitch)


This was such an empowering feeling. It gave me the confidence to go out on my own as a freelancer and bet on myself. With over 15 years of experience managing marketing, I've built up a really versatile set of skills.

One area I particularly excel at is paid advertising like Google Ads. There's just something exciting about taking a strategic, highly-targeted approach to build and optimise ad campaigns that drive amazing returns.


I've done consulting, keyword research, website optimisation, content creation, social media campaigns, and email marketing—you name it, I've tackled it all.

But nailing that perfect ad copy and landing page combo, then watching the leads and sales come in? That thrill never gets old!


Having managed substantial ad budgets, I have honed a clear understanding of successful paid marketing. Moreover, my extensive marketing background allows me to view paid ads as an integral part of a comprehensive marketing strategy, ensuring seamless integration with other tactics.

So, if you need a digital marketing expert who can use their wide-ranging marketing know-how to drive explosive growth for your campaigns, look no further.

Plus as a bonus, you get someone with agency experience at freelance prices!

  • Beyond Goat Digital specialises in optimising Google Ads campaigns. Our services include cost-effective targeting, improving ad performance and conversions, and attracting qualified leads to maximise your return on investment.

    We also offer other digital marketing services such as search engine optimisation (SEO), social media marketing, email marketing, and website design and development.

  • Unlike many agencies that focus on vanity metrics and high overhead costs, Beyond Goat Digital emphasises real business growth. Our lean approach ensures you only pay for what drives profitability, not inefficiencies or subsidising other clients' projects.

  • Beyond Goat Digital was founded by Mike Gwynne, an experienced digital marketer dedicated to delivering high-impact Google Ads performance for businesses.

  • You can expect precise targeting to minimise wasteful ad spend, enhanced ad performance to boost conversions, and a steady stream of qualified leads to drive sales.

  • Beyond Goat Digital offers expert optimisation and continuous monitoring of your Google Ads campaigns to ensure meaningful results. Our commitment to transparency and focus on metrics that matter set us apart from other agencies.


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