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Google Ads Management
for Small Businesses

Cost-Effective Google Ads Solutions

 

Discover how your small business can achieve significant returns with a modest investment in Google Ads.

 

With Beyond Goat Digital, expect expert management that turns every pound into measurable growth, tailored for small business budgets.

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What you get when you work with us

Campaign setup and structure

  • Strategy session to determine goals, targets, and budget

  • Campaign architecture based on your business model and objectives

  • Design ad groups, keywords, and match types for optimal relevance

  • Research and implement negative keywords to reduce irrelevant clicks

  • Set up conversion tracking for insight into customer actions

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Ad copywriting and testing

  • Research your audience to craft compelling ad copy

  • A/B test different ad copy and layouts for improved CTR

  • Write targeted ad text and keywords for each ad group

  • Continually refine ads based on performance data

Landing page optimisation

  • Audit site pages to identify issues hampering conversions

  • Improve page speed, navigation, forms, and calls-to-action

  • Match landing pages to ad copy to boost relevancy

  • Implement tracking and split testing for ongoing improvement

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Remarketing and performance max

  • Create custom audiences to reconnect with site visitors

  • Retarget engaged visitors across platforms to nurture leads

  • Expand reach and visibility with performance max campaigns

  • Integrate remarketing with email, social media, and CRM

Recommended by others

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Gareth Lawn 
VIEW CREATIVE

I have worked as a contractor for Mike for around 10 years now, he's always been easy to work with, clear and has a strong understanding of marketing.

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Kim Ekin 
WORLD RUGBY

Michael is a knowledgeable and professional marketing manager. He always understood what was important to Google Ad campaigns and implemented strategic changes.

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Alexander Cowen-Wright 
PR & COMMUNICATIONS

I can wholeheartedly recommend Michael, he works hard and the quality of what he produces has always been of the highest standard.

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